XO Donuts — social media and content production in Al Qatif
We run XO Donuts’ social presence end to end: strategy, a character-led visual identity for the feed, and monthly content production built around the brand’s mascot and bold purple-and-yellow palette.
- Client: XO Donuts
- Industry: Food & beverage · donut shop
- Location: Al Qatif, Saudi Arabia
- Year: April 2023
- Services: Social media management · Content production · Marketing strategy · Digital marketing
- Follow: Instagram
The challenge
Donut shops sell on impulse, and the feed has to feel as fun as the product. XO Donuts needed a recognisable look on Instagram and TikTok instead of plain product photos, and a steady monthly rhythm of launches, offers and seasonal moments.
What we did
- Social media strategy and monthly content calendar
- Visual identity for the feed: illustrated mascot, colour system, post templates
- Post, carousel and story design for Instagram and TikTok
- Product and campaign content production
- Arabic and English captions and community management
Ready to Start? Let Us Look at Where You Are First
Book a free 30-minute consultation. We will review your website, your accounts and your current campaigns, and give you a candid opinion on your growth priorities — whether or not you work with us.